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From Intent to Inertia: Why Some Law Firms Struggle To Uphold their New Year’s Resolutions

  • February 6, 2024

With the first month of the new year now in the bag, it is highly probable that those ‘New Year’ resolutions set at the back end of 2023 have already been broken – at least those set on a personal level where exercise or the quitting of bad habits are usually top of those lists.

In this regard, it is estimated that as many as 80% of people fail to keep their resolutions by February, with only a mere 8% seeing them through for the entirety of the year.

A 4000-year Old Tradition

The act of setting goals at the start of a new calendar year is reported to date back to Ancient Babylonians some 4000 years ago where ‘debts were promised to be paid to gods and borrowed objects returned’. And, whilst the new year promises were deeply entwined with religion and mythology, the premise of a ‘new beginning’ is one that has carried through for many thousands of years.

While resolutions are often associated with personal goals, they hold equal importance when it comes to business – especially around setting annual objectives and reflecting on the overall strategy in an ever-changing environment where continual review of the road ahead is crucial.

Most businesses will review their new year plans in quarter four when typically, there is enough information to reflect back on metrics and KPIs for the current year, assess whether or not objectives will be hit, and allow some wiggle room to re-calibrate and focus on ending the year on a high.

Objectives or ‘new year resolutions’ therefore have likely long been set at this juncture – and for those firms set on a growth trajectory, these will likely include executing hiring plans as well as a laser-sharp focus on staff retention.

Are Your Business Resolutions Still on Track?

At the stroke of midnight on 1st January, and the subsequent return to the office after the festive break, law firms will no doubt have set their sights kickstarting the 2024 objectives with intent. However, as the first quarter unfolds, it appears that some legal practices may be encountering obstacles in adhering to their hiring-focused resolutions.

Even one calendar month down the line, and then as the year progresses, it’s essential for law firms to reassess their hiring objectives, adapt to unforeseen challenges, and remain committed to the path of growth – especially when you consider a recent statistic that 75% of UK businesses are in a state of ‘existence’ or just surviving.

So what areas should firms be focussed on to ensure their well-intentioned goals remain on track?

Streamline (and Standardise) Your Hiring Process:

The aspiration to streamline hiring processes and avoid past mistakes holds promise, but the intricate decision-making within law firms can pose challenges. If you recruit regularly, it is worth looking to standardise processes where possible, albeit not at the detriment to the often-unique experiences of each individual candidate that comes into contact with the firm. An ethical approach to recruitment is recommended here – and is becoming a non-negotiable in the current candidate-led market.

Enhance Diversity Efforts:

Despite the emphasis on diversity and inclusion, some law firms may struggle to make significant progress due to ingrained practices and a lack of comprehensive strategies. Overcoming unconscious biases and fostering an inclusive environment requires continuous effort, which may not be progressing as rapidly as intended. Diversity, Equity, and Inclusion (DEI) are not just buzzwords or an acronym to add to your customer-facing marketing; they are essential components of a successful business strategy of any firm that aims to remain competitive. As the glue that keeps social dynamics within a business and in turn, team competence and efficacy functioning at its highest capacity, it is indispensable to your hiring strategy, whatever your recruitment goals or objectives may be, and when done right, it can be instrumental in keeping your talent attraction and retention efforts on track.

It is perhaps concerning then, that firms are yet to treat it as more than an emerging trend in practice, and some go only as far as paying lip service when professing to make it a central part of their recruitment efforts. If you’re serious about taking your hiring game to the next level in 2024, then this is a great place to start. We look at how to build a DEI strategy that supercharges your recruitment efforts here.

Revisit Your Job Descriptions:

Job descriptions may be overlooked as daily legal tasks take precedence. Busy schedules can result in insufficient attention to crafting comprehensive and appealing job descriptions, making it difficult to attract top-tier talent.

However, as the hiring landscape evolves, legal candidates still rely on engaging, informative, and powerful job descriptions to assess whether or not they are a fit for their career aspirations and professional development. The best job descriptions go beyond skill requirements, offering a glimpse into firm culture and showcasing benefits that matter to the market’s top talent.

As law firms forge ahead with hiring initiatives, the importance of making your voice shine amidst the noise becomes increasingly important. If you want to turn the heads of the right people from the get-go and avoid a ‘square peg in a round hole’ scenario with regard to your hiring efforts, then your job descriptions must be compelling, engaging and effective enough to attract the market’s top talent. Find out more about how to craft a winning job description here.

Harness the Potential of Social Media:

The traditionally conservative legal industry may find it challenging to fully embrace the power of social media. The time and resources required for maintaining an active and engaging social media presence can be overwhelming for firms, leading to a lapse in this resolution, however, love it or loathe it – the fact remains that legal professionals will research the whole digital footprint of a firm as part of their decision-making process.

If you have the core channels set up and active, it’s always worth a holistic review of things like your bio information, and your wider content strategy. What kind of things do you communicate? Do you share information that gives visitors to those platforms a good idea of your working environment and culture? Is it obvious how you celebrate success? Can you utilise the voice of your existing employees to focus on things like career development?  A social media strategy is usually easy to flex and improve as and when you need to, so if that review wasn’t part of your new-year resolution, it’s always worth finding the time to conduct your due-diligence and ensure that your channels are working as hard as they can to put your best foot forward to those in the active talent pools.

Invest in Training and Upskilling:

Despite recognising the importance of investing in staff development, law firms may face budget constraints or a lack of suitable training programs. This can hinder the execution of the resolution to upskill existing staff – something that will no doubt be on the agendas of businesses up and down the country as the much-documented skills shortage becomes a harsh reality.

Similarly, what legal professionals look for in an employer has changed significantly since the pandemic and the value of career fulfillment has become a staple part of the modern legal professional’s priorities when searching for the ideal employer.

The notion of the one-employer-career has changed dramatically in recent years, and it’s not at all uncommon for legal professionals to be left with a lingering sense of stagnation after spending a few years building their skills in their current role, and consequently view the option of jumping ship as the only way to experience real progress in their career.

The resulting high turnover rate is what has brought the idea of Employee Development Plans into focus for law firms, with an aim to ensure ongoing employability through improving the individual’s workplace soft and hard skills, and industry knowledge. A good plan will strive to create a series of actions designed to help the individual develop and grow within the context of their legal career, while also developing their capabilities and meeting the needs of the employer.

Build and Maintain Brand Image:

Building and maintaining a strong brand image demands consistent effort and resources. Law firms may find it challenging to allocate sufficient time and funds to enhance their brand, especially when immediate client needs take precedence.

Candidates believe in what they can see now more than ever, and in an age where information is easily accessible online, maintaining a strong brand and a good reputation is essential for attracting and retaining top legal talent. Prospective candidates will research a firm as much as the firm will investigate the candidates’ qualifications and qualities and should your credibility fall short as an employer you can be filtered out of shortlists before a CV or profile is even read.

A proactive approach is therefore essential in order to positively influence one’s brand and reputation in the market, whether that be by building a workforce that acts as ambassadors that champion the business values, or convincingly demonstrating that your business does indeed walk the walk when it comes to employee satisfaction. Click here to find out more about how you can tap into the potential your employer brand carries and catalyse its growth.

Consider How Flexible You Can Afford to Be:

One might say that the hybrid working drum has been beaten to death ever since its meteoric rise in popularity among legal candidates during the pandemic. It’s hardly a secret to anyone keeping a close eye on the state of play across the industry over the last few years, and most if not all firms competing for the best talent available on the market will be well aware of just how highly sought after flexibility is by the talent pool in their current market.

And yet, this topic of flexibility remains a sticking point with some employers today, and as a result a barrier to rather than a buttress for hiring success. While that is in part due to expected challenges in marrying candidate and business demands, it is also due to the general rigidity legal employers are known to have towards changes to traditional modus operandi in general. When competition for talent is fiercer than ever before, can your firm afford to be flexible when it comes to working arrangements?

Ultimately, the crux of your success in your hiring efforts will come down to how well you can provide the best employee experience better than your competitors (and back it up). If it is indeed a viable option for your business then it should absolutely be part of your recruitment – and retention – strategy.  We take a deeper look at this and much more here.

In Conclusion:

With almost 11 months left of the year, arguably it is still all to play for when it comes to adherence to your annual business objectives. If however, the roadmap to growth has already hit some bumps in the road, especially when it comes to talent attraction, utilising the services of legal recruitment specialists will undoubtedly get those plans back on track with renewed insight about current market conditions and the movement of talent within your region and/or practice area.

About Clayton Legal

Clayton Legal has been partnering with law firms across the country since 1999 and during that time has built up an enviable reputation for trust and reliability. We have made over 5,000 placements from partners to legal executives, solicitors to paralegals and legal IT personnel to practice managers.

If you are building your legal team or looking for your next career move, we can help. Call us on 01772 259 121 or email us here.

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The Wellbeing of Your Law Firm May Need Attention

It’s generally accepted that the legal profession works hard; consistently. Tight deadlines, huge caseloads and out of work hours have always been the accepted norm.

Yet the past few years have seen an explosion in the hours worked by many legal employees as the sector navigated the ups and downs of the pandemic and its concerned client base.

And it is taking its toll.

The Current Mental Health Challenges Legal Employees Are Experiencing

In a recent C.I.P.D. survey, the evidence suggests that the coronavirus pandemic heavily influences employee health and wellbeing.

The virus has and continues to disrupt due to staff absence, and in some cases, employees are suffering the after-effects of contracting the virus from long COVID. Although organisations are still committed to supporting their people, evidence suggests that activity in this area is starting to slip. A more holistic approach – based on the health risks and needs of the workforce – is much needed.

This was also confirmed by a post on Legalcheek at the end of last year that shared research from a Legal Sector Workers United (L.S.W.U.) survey, which reported that 71% of respondents agreed that their role had a negative impact on their mental health with only 14% saying it had a positive effect.

More than half of the respondents had been diagnosed with a specific condition, and almost seven out of ten described themselves as suffering from poor mental health.

The survey of 300 employees, including paralegals, solicitors, barristers, clerks, caseworkers and admin staff.

The main cause of this work-related deterioration in mental health seems to be material conditions in the workplace.

  • 219 people reported struggling to cope with long hours and overwork,
  • 122 cited pay as a key issue,
  • and 113 felt that the relentless pressure to bill and meet targets was a factor.

Shocking stats for all law firms to process, especially when the survey revealed that one in four law firms had no mental health support on offer for staff.

This comment is even more concerning as seven out of ten respondents said they would not feel comfortable asking for time off for mental health reasons and over half commented that disclosing mental health concerns would, in their experience, impede career progression.

It is no wonder that legal professionals are considering the workplace culture of their current firm versus others they could join.

So what can your law firm put in place to improve your legal team’s wellbeing? Here are several ideas.

Assess The Situation in Your Firm

Some of the larger firms we work with conduct a regular employee survey, though historically, asking your team about their wellbeing hasn’t been included.

Consider the nature of the questions you ask employees, and take proactive measures to ensure that respondents are safe from identification. Attempting to measure mental health and stigma in highly challenging environments like an overworked law firm may also skew results so that they are not representative of true employee sentiments.

This is stage one, as it is critical to know what you are dealing with first before you can implement a process to make a difference across your firm

Have Mental Health on Your Agenda

As in all areas of business, if you want an area to change, you must give it focus. I am sure your law firm has a business growth plan and ideas on succession planning, and you may be working with someone like ourselves on building your legal talent pipeline.

Your leadership team will have a strategic plan on how to take the firm forward, and in today’s business landscape, part of that needs to include looking after the wellbeing of your team.

As a first start, you can find some excellent resources on the Mental Health Foundation website here. In addition, assign a partner to the role of mental health lead in your firm. Consider engaging the help of external suppliers to help you implement an Employee Assistance Programme (E.A.P.) which is one part of a wellbeing solution.

E.A.P.s are intended to help employees deal with personal problems that might adversely impact their work performance, health and wellbeing. E.A.P.s generally include assessment, short-term counselling and referral services for employees and their immediate family – wherever they are in the world.

Support Managers To Coach and Lead Their Team

An easy start to improving wellbeing is to instil a coaching culture in your firm aligned with external training on mental health and wellbeing. As a manager trained in wellbeing, you can make a huge difference to your team.

Honest and open communication during regular catch-ups with your team members can help identify struggling people.

We know one law firm uses a traffic light system during conversations with green when everything is ok, amber when a few cracks appear that require help, and naturally, red for an extreme case and that individual needs support. The wellbeing plan has created multiple resources we can all now access to improve our mental health, so finally, I want to share a few examples.

 Provide Support Resources For Your Team

The way we think and listen to our thoughts can cause us to spiral out of control. It is no wonder that working with a coach proves to be a valuable support mechanism for many.

One firm we know utilises the help of an external coach, with team members having the ability to book sessions to help them navigate any stress they are experiencing.

Many of us accept that we lead busy lives, and the ability to handle overwhelm and calm can be facilitated in many ways.

Though it sounds counter-intuitive, there are several online apps that many individuals use with great success. The aptly named Headspace and Calm apps have over a hundred million users and provide access to multiple resources.

Develop Your Action Plan

Finally, improving the well being of your team is about taking action. We have shared several ideas and resources here.

In addition, the way many people worked remotely during the pandemic helped their work-life balance and wellbeing. We have written posts about the value of hybrid working here and, most recently, the move to a four-day working week here.

All of these ideas can be used to help your team improve their well being – although obviously need to be carefully considered alongside business strategy and key objectives.

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Posted By

Lynn Sedgwick

Managing Director

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International Women’s Day – Why it’s time for women to shine in law

  • March 1, 2018

As we all know, the legal profession has historically been male dominated, perhaps more so than almost any other. However, times are changing – not just in law, but across the board – and women are now getting the same opportunities that were once almost entirely reserved for men. Theresa May is Prime Minister, Cressida Dick is the head of the Metropolitan Police, and Angela Merkel has been heading up Europe for a number of years.

Within law, things are also changing. Baroness Hale, the Supreme Court Deputy President – is expected to replace the retiring Lord Neuberger who steps down at the end of next year. She has already become the UK’s first female Lord of Appeal in Ordinary and is currently the only female justice of the Supreme Court.

In addition, Lady Macur is lined up as the next Lord Chief Justice and will become England’s most senior judge when Lord Thomas of Cwmgiedd also retires in 2017. And it’s likely that this won’t be the end of women being promoted to greater positions of power within the UK legal arena. We’ve written before about the rise of flexible working in law over recent years and the introduction of this way of working to the Supreme Court is likely to encourage more women to the posts. And the vacancies will be there to take, as a record six other senior judges are expected to stand down in the next two years as they approach retirement.

Flexible working

 

Flexible working doesn’t just appeal to women of course, but it should help to encourage more mothers of young children, for example, who may have stepped away from full time positions to care for their families. It can also help to improve diversity and therefore business performance if managed in the right way.

As well as the introduction of flexible working, equality law provisions will also come into play, specifically the clause known as ‘the tipping factor’, which allows employers to treat a candidate from an under-represented group more favourably if:

  • Both candidates are “as qualified” as each other
  • The employer selects on merit
  • And taking the action is seen as a proportionate means of achieving a legitimate aim.

Women in the legal profession set to rise

 

All three are likely to apply to the Supreme Court so it’s highly likely that we’ll see even more female professionals join Lady Macur and Baroness Hale at the top table of the legal profession. It appears that it’s not just politics where women are making their mark, but also in law too. Here’s hoping this provides an inspiration to female professionals and the legal firms that embrace diversity and we begin to see greater numbers of women make partner over the coming years.

For more insights from the team take a look at our other blog posts.

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Why every law firm needs to embrace diversity

  • April 24, 2017

Hardly a day seems to go by within the legal profession without some piece of publicity about, or new initiative around, workforce diversity. But while almost everyone would agree that this trend is a good thing and that the profession should offer equal opportunity to all whatever their gender, social background, ethnicity, etc, how many of us really understand that there is also a compelling business case shoring up altruistic motives?

The reason why many of the very largest firms have been devoting so much time, effort and cash to building more diverse workforces is not because they have experienced some unexpected attack of niceness, but because they grasped some while ago that this makes good business sense.

The business case for diversity

In the days when the great majority of customers for legal services were white, middle class males, who had attended similar schools and universities it may have been sensible if many law firm partners looked exactly the same. But the world has changed. And when partners at major firms found themselves in meetings with potential clients from every corner of the globe and from backgrounds as far away from the English private school system as it’s possible to get, they quickly got the message that the cosy, old arrangements of the past might no longer be fit for purpose.

However the business principles behind diversity are not simply the province of the ‘Magic Circle’ and its peers. Firstly, no organisation can genuinely understand and respond to what motivates its customer base unless it mirrors it, at least to some extent. Secondly, diversity is often the source of new and innovativeideas and approaches – something that every firm needs to embrace in this age where traditional ways of operating can be rendered obsolete virtually overnight. And finally, ignoring the potential of diversity and simply recruiting the same people from the same places you always have is transparently self-defeating. The best talent is the best talent, no matter what it looks or sounds like or where it happened to be educated.

Achieving workforce diversity and accessing the commercial benefits that it can bring does not have to be the daunting challenge it is often portrayed as. An open mind and a willingness to look beyond the obvious to what an individual can really offer can achieve an awful lot without any investment in glossy, formal programmes or initiatives. And once the diversity gets started its momentum can end up doing your job for you. As the barrister and diversity campaigner, Miranda Brawn puts it, the key is for individuals from what might be regarded as disadvantaged groups to see role models across the profession in firms of all sizes. Because if they can see people like themselves in senior positions, the brightest and best will do everything they need to do to emulate them. And that can only be good for talented lawyers and the firms that will gain commercial advantage by hiring and developing them.

For more insights from the team take a look at our other blog posts. And if you’d like to discuss your hiring requirement speak to us today.

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