The recruitment process for many businesses can be overwhelming, time-consuming, and costly. Add in the tail end of a pandemic, economic uncertainty, and political instability, and the process soon becomes a minefield.

Yet the objectives remain the same for those responsible for hiring within their Law Firm – retain, engage, and motivate their existing people, and attract top talent in line with growth and business objectives.

As businesses in many sectors, law included, battle skills shortages and a shrinking workforce, vacancies remain unfilled and incumbent teams are smaller -putting pressure on service levels, productivity, and ultimately profitability.

When market conditions are challenging, it is easy for Hiring Managers and/or Partners to make rash decisions or have a temporary lack of judgment. Recruiting under pressure can mean that processes aren’t followed in the same manner, including ethical recruitment practices and standards, albeit temporarily.

But what is ‘ethical recruitment’ exactly? And why should it help to guide your recruitment strategy even more so when times are tough?

Ethical recruitment – a definition

Ethical recruitment as a searchable term has a number of definitions that focus on everything from inclusion in your DEI policy to unconscious bias and the legalities of working conditions and non-discrimination.

Whilst the above undoubtedly should be a considered part of your general hiring practice and standards, ethical recruitment in general terms can be defined as ‘practices designed to ensure the highest standards of professionalism, fairness, and transparency’.

In even simpler terms, it is about doing the right thing – and in hiring, that relates to the jobseekers and candidates you are hoping to attract to your firm.

Why is ethical recruitment important?

The last few years in particular have seen a spotlight on the importance of an ‘EVP’ (Employer Value Proposition) – the way, or ways that your Firm differentiates itself from its competitors when it comes to attracting talent.

Fundamentally it is a list of specific and unique benefits an employee can expect to receive when they join your firm – but also seeks to communicate and describe what your company stands for and offers as an employer.

Whilst your EVP should unquestionably be viewed as a tool to impact retention of existing team members (ultimately creating advocacy amongst employees to further engage (and promote) the business from within) it is also an essential part of a firm’s hiring strategy and chance to showcase to the market why your law firm is the first choice for jobseekers in that particular region or practice area.

As well as communicating tangible rewards (remuneration, benefits, bonuses), a firm’s EVP should also seek to demonstrate its vision, values, good standing, and reputation amongst its own customer-base and existing employees.

The recruitment of new members of the team – the end-to-end process, therefore, undoubtedly impacts the latter point here:

Your Firm’s Reputation

Acting with the candidate’s best interest at all times is a fundamental part of ethical recruitment and needs to be considered from the very outset and start of the hiring process. Your firm’s reputation in a competitive market will be a key element in a jobseeker’s decision process – and how you treat potential employees is key.

This includes being honest and transparent in your job advertisements, accessibility, and general communication throughout the process.

Quality of Candidates

Jobseekers, particularly in a candidate-driven market, are looking more intrinsically than ever at their potential new employers. From their corporate social responsibility endeavours to ways they demonstrate their values and vision, legal professionals who are actively looking for a new opportunity are looking beyond salary and the once-heralded annual bonus.

Rather, they are looking for firms that take the time to understand their own ambitions, long-term career aspirations, personal development goals, and motivations.

Demonstrating all of these things in your hiring process will undoubtedly lead to a ‘better’ quality of candidate – facilitating the right long-term fit as opposed to just filling the position.

Financially Logical

If a firm has to backfill a position or is struggling to hire a seat that brings in fees (or business leads), the impact on the bottom line can be significant. Yet making snap decisions in the hiring process can be equally as damning financially.

A recent article in Forbes looks at this exact problem and likens the impact of hiring the wrong person for a role as a ‘crack in a dam’ that you may not notice at first, but in time will ‘deepen, widen’ and ultimately collapse. The cost of a bad hire therefore should not be underestimated.

Ensuring that your hiring process is fair, consistent, and purposeful is key to ensuring you not only attract quality candidates but ensure that those you engage with are already a good fit and committed to a long-term career with your firm.

Putting ethical recruitment at the heart of your hiring

There are a number of steps a firm can take to ensure that ethical recruitment is a considered element of their overall strategy. Whilst not exhaustive, these include:

Recruiting candidates without discrimination

Discrimination in the hiring process often comes down to something called ‘unconscious bias’ that can affect judgement and decisions around who to interview, offer and hire.

Even today, businesses across all sectors struggle with diversity, so having practices that mitigate bias and promotes fairness as part of a wider DEI programme is key.

A McKinsey study in late 2020 found that diverse team members struggled the most during the pandemic and a lack of awareness around diversity, equity and inclusion issues continue to negatively affect employees even now. The data also confirmed that diverse teams tend to achieve ‘more.’ Therefore, it is logical to assume that law firms want to attract diverse talent in a competitive business environment.

So how can a firm seek to mitigate any bias in their hiring?

1. Consider anonymised applications (names, photos, address omitted)
2. Consider skills-based assessments rather than CVs that focus on qualifications and education
3. Ensure your interviews are consistent (structure, flow, question set, interviewers)
4. Consider interviewer ‘panels’ rather than the same interviewer

Move the process forward with cadence

Not to be confused with moving ‘quickly’, moving at an appropriate pace is important as it ensures that candidates in the transactional part of the process (CV review, interview, negotiation) are kept informed of progress and not left wondering about their options.

‘Ghosting’ candidates is a strict no-no. Legal professionals who have taken the time to update their CVs and covering letters, engage with a recruiter or gone through lengthy applications, taken part in virtual or face-to-face interviews, prepared business cases, or in the very least researched your firm and your people deserve the respect and swift response throughout the hiring process.

Once again, tardiness here can impact not only your professional reputation but can also impact your firm competitively if that candidate has a number of options on the table.

Transparency and Honesty

Communication and regular updates are at the centre of ethical recruitment practice. This starts with the job description and associated advertisements which themselves should provide clarity about the role, expectations, and responsibilities.

Individual feedback following applications may not always be realistic due to the volume and time needed to do so, however ensuring that communications around what an applicant can expect should be a bare minimum, ie an auto response that advises that successful applications will be contacted only.

Feedback following interviews however should be mandatory – and regardless of the subsequent decision, should be professional, respectful, and honest.

Partner with an Ethical Recruitment Partner

If you are responsible for hiring at your firm, whether that is your sole remit as a Hiring Manager, or an element of your role in HR or even as Partner, ensuring that ethical recruitment runs throughout your supply chain is key, including the use of recruitment agencies that you partner with.

Selecting ethical agencies is harder than it sounds, but there are some key things to look for that echo the main points above:

1. They have a good reputation
   …Check their website and general digital footprint for case studies and testimonials from other law firms AND jobseekers. Whilst on the face of it these focus on the outcome of a ‘filled role’, what else can you ascertain about how the candidate was treated, or the service that the consultant provided to the firm?
2. They are affiliated with an organisation or membership body that focuses on excellence and good practice
   …Recruitment as an industry is not legally regulated, yet many agencies choose to be part of a professional body that is dedicated to quality, professionalism, and trust. These organisations (such as the REC or APSCo) ensure that the agency is informed of any legislative changes within their sector and also provides members with the information, intelligence, ideas and support they need to be compliant and act in the best interest of clients and jobseekers alike.
3. They take the time to understand the role, your firm, and your requirements
   …Building long-term professional relationships is the sign of an ethical recruitment business. They are not interested in just filling a role and moving on to the next, but take time to understand your challenges, your motivation, and your specific requirements in detail before representing your firm with their candidate pool.
4. They only shortlist candidates that are a fit
   …In a similar vein, agencies that scatter-gun CVs that are irrelevant only demonstrate that they have not understood the brief or your firm, or indeed the candidates that they represent in the market.
5. They adhere and respect your own processes
   …Whatever your individual role in the hiring process for your law firm, you will undoubtedly have your own internal processes to follow – whether you invite speculative CVs, only work with agencies on your PSL, or have a recruitment portal. An ethical recruitment agency will respect these processes and seek the relevant permissions from candidates regarding representation before liaising with you according to your preferences.

In Conclusion

Whether you use the services of recruitment partners or not, ethical recruitment practices are essential to embed and maintain, as failure to do so can damage your professional reputation and general ability to hire, at least from a long-term perspective.

If you do choose to seek help with your hiring via a recruitment agency, then taking some time to conduct your due diligence into their own reputation and processes is essential as failing to do so can certainly come back to bite you, and by association, can be equally as damning.

At Clayton Legal, our reputation and good name in the legal sector has been built up over 25 years, and as members of APSCo, fairness, transparency, and ethical practice is a real driving force that we instil into our own processes. If you are actively hiring at the moment, we’d love to be a part of that conversation and talk to you in more detail about our approach, our market knowledge, and the movement of talent in your region.

About Clayton Legal

Clayton Legal has been partnering with law firms across the country since 1999 and during that time has built up an enviable reputation for trust and reliability. We have made over 5,000 placements from partners to legal executives, solicitors to paralegals and legal IT personnel to practice managers.

If you are building your legal team or looking for your next career move, we can help. Call us on 01772 259 121 or email us here.

Talent planning in 2023 – how can law firms ensure they are attracting and retaining the best talent in a job landscape that has been altered significantly by the pandemic?

In recent years, the U.K. legal profession has changed to meet client demands in terms of staffing, regulatory changes, the services that they offer – all in an increasingly skills-short market.

Skills shortages have become the norm in many areas of law, with mid-level professionals the most sought-after demographic; digitally skilled employees are also in high-demand, particularly since the pandemic.

Rapid growth in certain areas of law this year, namely Property Law, Conveyancing and Family Law, has only added to the challenge of finding exceptional candidates who say ‘yes’ to your job offers.

Today, we look at what factors are going to affect talent planning in the legal sector in 2023, and what your law firm must do to react.

Planning Your Talent Pipeline to Avoid Potential Risk Factors

Starting the new year by focusing on filling your talent pipeline is a must for any law firm looking to hit the ground running next year, and hit their hiring KPIs.

Identifying potential future roles for your changing law firm is a must. Think about how your organisation is likely to change, or areas you want to expand into.

There may not appear to be any signs of your current team leaving, but when you assume that no-one is planning to leave, this puts you in a risky position.

If your top family law solicitor handed in their resignation tomorrow, would you have anyone lined up to take their place?

With such a strain on many areas of law currently like family, property and commercial, the team’s workload would become unmanageable if a position lay vacant.

Working on your talent pipeline involves a focus on your employer brand; your online presence. Are you promoting your brand online as a great employer? Is your website mobile friendly? Do you regularly engage with legal professionals across your socials?

Building your talent pipeline takes work, and it’s easier when you work with a legal recruiter who will guide you through all the various stages involved.

Don’t let the potential risk of an unexpected vacancy get in the way of your success this year – start planning your talent pipeline now.

Finally, let’s look at how next year’s budgets could affect your legal talent planning.

Getting the Most Out of Your Budget

Legal business leaders understand just how essential budgets are going to be in 2021.

You will only have a set amount towards recruitment, and in our post-pandemic world, budgets are getting tighter everywhere.

One way businesses try to save money is by slashing budgets, but what smart law firms do is make sure that they are getting the most out of the funding they do have.

This means working with a recruiter who guarantees your investment and offers money-back guarantees to ensure peace of mind, like Clayton Legal.

When you are working with a tight recruitment budget, getting the best ROI is vital.

The cost of a bad hire can run deeply into your business. From interruptions to workflow, wasted time and training costs, and the cost to re-hire – wherever you are spending your recruitment budget next year, it needs to be with a recruiter who will guarantee your investment.

Talent Attraction – What do Candidates Want?

Knowing what you want from your legal candidates and finding them are two very different things. Our recruitment services are often called in when employers are struggling to find candidates with the right skills, attributes and attitude – the right mix can be hard to find, especially in a world where legal job roles and priorities are changing.

From the candidates we speak to, we have identified three areas to focus on which will help you attract and retain top legal talent.

Training and development – The pandemic might have got in the way of learning and developing in your law firm this year. Still, the most valuable candidates are looking for companies where they will be continually developed.

Digital focus – Alongside legal and personal development training, legal employers who are keeping ahead of the digital curve will also attract the best talent. Law firms that struggle to offer comprehensive digital tools and training in a world where remote working is on the rise could fall behind.

Flexible arrangements – Since the pandemic, employees are more aware of the benefits of a hybrid working culture. Employers who can offer the choice to work from the office, from home or a mix of the two will attract a broader range of candidates.

In an ever-increasing skills-short market, failing to offer what candidates are really looking for could affect your recruiting process.

Getting your recruitment offer right is just one factor involved in talent planning.

Talk to Clayton Legal today about how we always guarantee your investment, and how our expert recruitment process will add value to your law firm.

About Clayton Legal

Clayton Legal has been partnering with law firms across the country since 1999 and during that time has built up an enviable reputation for trust and reliability. We have made over 5,000 placements from partners to legal executives, solicitors to paralegals and legal IT personnel to practice managers.

If you are building your legal team or looking for your next career move, we can help. Call us on 01772 259 121 or email us here.

We’re living in a world where the demand for talent significantly outweighs the number of available candidates in search of legal roles. More than half of U.K. businesses are experiencing skill shortages, and countless worldwide organisations struggle to fill critical positions.

Factors like the Great Resignation, the rise of remote working, and changing employee priorities have made it harder than ever for legal leaders to fill their employment pipeline. In this environment, businesses must access the right support.

A specialist legal recruitment partner with expertise and experience in your industry makes it easier to find the people capable of transforming your team. Here’s how you can identify the right one to work with in 2023.

Why Law Firms Need Recruitment Partners

Currently, around 80% of organisations say they have difficulty filling positions due to a lack of available skills.. As unemployment levels continue to drop, the quest for talent will likely become even more challenging for modern brands.

Having a legal recruitment partner can be the ultimate way to stay one step ahead of the competition and ensure your firm can thrive in the years ahead. Companies like ours have spent years cultivating networks that offer extensive access to top talent.

We can tap into “passive” candidates who may not be actively searching for new roles. As recruitment experts, we are skilled at positioning firms to the right candidates by offering help with social media marketing, job description writing, and interview setting.

A legal recruitment partner gives your firm the extra support to quickly track down the right talent and build a pipeline of available experts. They know where to look for talent and can help your business to appeal to every part of the workforce.

How to Choose the Right Legal Recruiting Partner

Choosing the right legal recruitment partner can be a daunting task, especially when there are so many options available. The key to selecting the right partner is to carefully evaluate all of the factors that they bring to the table. A legal recruitment expert has the potential to save firms time, money, and headaches in the search for legal talent. However, the success of your new strategy will depend on your ability to choose the most suitable company for your business. Here’s how to get started.

1. Look at Their Brand Presence

Branding and online presence are growing increasingly important to the recruitment landscape. Countless candidates check a company’s “employer brand” before deciding whether to work for them. They’re also increasingly active on digital channels when searching for jobs. Around 90% of candidates now use social media in their job search.

To ensure you can adhere to the changing recruitment landscape, you’ll need a legal recruitment partner with an excellent image and a strong online presence. After all, if the company fails to market itself effectively online, it may also struggle to promote your vacancies.

Search for active social media pages across LinkedIn, Facebook, and Twitter. It’s also worth looking at how frequently your legal recruitment team shares thought leadership content and blog posts to support their sector.

2.Prioritise Industry Experience

Every industry has its specific nuances to consider when it comes to recruitment. People in the technology landscape are looking for different things from their employers than those in the engineering space. These groups have different messaging, unique priorities, and different expectations. As such, finding a recruitment partner who knows your space is important.

A specialist legal recruitment partner will understand your landscape and the kind of candidates you’re trying to reach. They’ll know how to position your job descriptions, what types of copy and content will attract employees, and even where to look for passive candidates.

A recruiter with a good knowledge of your sector will also be able to match a specific individual’s skills more easily to the goals and requirements of the role in question.

3.Explore Recruitment Service Options

Different legal recruitment partners can offer different kinds of services to their clients. Some work on specifically filling roles as they emerge in the company, while others fill talent pipelines with various candidates. This may even involve reaching out to the 70% of candidates who aren’t actively searching for a new job when you’re hiring.

Various recruitment partners can also offer different levels of assistance with the recruitment process. Some can help with writing job descriptions and social media posts, so you can improve your chances of reaching the correct audience with the right language. They may also offer help with your interview and shortlisting process.

Some recruitment agencies will offer ‘contingency’ recruitment services whilst others can speak to you about ‘retained’ – normally a fully-tailored recruitment service, typically suitable for more senior hires who aren’t on the active market,

The level of assistance you need and the extent of the service you’re looking for will help you to determine which partner is right for you.

4.Check Case Studies and Testimonials

Reviews and testimonials are an excellent way to get a behind-the-scenes look at the kind of support you can expect from your legal recruitment partner. Your chosen company should have a website to showcase case studies and details about previous client interactions.

Look through the messages left by other clients and legal professionals, and find out as much as you can about how happy they were with the speed, accuracy, and guidance offered by the recruitment team. Aside from checking the company’s website, you can also look across the general digital footprint for additional business comments.

A recruitment company’s social media page can be an excellent place to look for quick messages from happy clients or posts showcasing recent reviews.

5.Get in touch 

Finally, once you have a shortlist of the legal recruitment partners you might want to work with, it’s worth reaching out and arranging a time to talk. A conversation with your recruitment partner can help you to answer a lot of questions you might have about their service, how much support they can give, and how they’re going to communicate with you in the future.

Speaking to the recruitment experts also allows you to test their knowledge and build a rapport for future interactions. A good recruitment company should be ready and willing to arrange a meeting with the stakeholders in your time where you can discuss all of your concerns. Depending on their location, they may offer various forms of communication, such as video conferencing, calling on the phone, or face-to-face meetings.

Whether you already have an internal team responsible for hiring, or you outsource this to sector specialists, using the services of a reputable legal recruiter can add a huge amount of value to your hiring strategy. Finding a partner that can act as an extension to your own business and is flexible and adaptable in their approach is key.

Ultimately, in our 25-year experience, all legal clients we speak to are looking for four things – speed, a reduced workload, personalised relationships and ultimately, results.

And, although time is a precious commodity (in law, particularly), doing your due diligence in selecting and identifying an agency you can trust to deliver is time well spent in the long run.

About Clayton Legal

Clayton Legal has been partnering with law firms across the country since 1999 and during that time has built up an enviable reputation for trust and reliability. We have made over 5,000 placements from partners to legal executives, solicitors to paralegals and legal IT personnel to practice managers.

Click here to speak to one of our experienced Legal specialists or call 01772 259121 for more information on how our exceptional recruitment experience can help your career aspirations.

Taking the right approach to training your legal hires is one of the most important things any employer can do. The right education and guidance sets your employees up for success in any role and ensures they can thrive in your law firm.

What’s more, today’s legal employees crave training more than ever before.

A 2021 global workforce report from Randstad revealed that the vast majority of employees worldwide (especially those in the younger age brackets) believe they need to upskill to keep up with the labour market changes since the beginning of the Pandemic. Some other studies show that around 40% of staff members worry their skills will become outdated in today’s quickly-evolving landscape.

However, according to the same studies, 49% of employees want to enhance their skills but are unsure where to begin, and this correlates with the findings from the aforementioned report, which saw the majority of survey respondents say that they are unsure of which skills to acquire due to the rapid changes occurring in the global workforce.

For those in leadership positions at your law firm, the focus areas for training an initial new legal hire should revolve around developing critical soft skills. Most of your new team members already have the technical talents required for their roles. However, you can always look into upskilling and expanding this knowledge later.

Your legal team members need help with the critical skills that will define their future with your law firm. Here are the three areas you need to focus on.

Skill 1: Goal Setting

Goals are critical in any legal role. According to research from Harvard Business School, people who successfully visualise and write down their professional goals are often 20% more successful. Goals act as a compass in any career, giving direction and guidance to your team members.

Start by providing your legal employees with a clear insight into your firm’s core values and expectations for their work. This will help them monitor and measure their performance to ensure they’re delivering the right results. Next, arrange for a meeting during the onboarding process, where you can set different types of goals with your new team member, such as:

• Short-term goals: Define what your new employee should be working towards during the first few months of their position in your firm. As a manager, outline what you’d like to see from them, and ask what they would like to accomplish during this time.
• Long-term goals: Ask about where your employee sees themselves in the future. Do they want to work towards a promotion or a higher-paying role? Together, you can outline a plan for how they can make their targets a reality.
• Development goals: Where would your employees like to improve their skills or become more proficient during their time with your firm? What training opportunities would they want access to, and where do they feel they need the most help?

It’s also worth providing your employees with key tips on improving their chances of successfully reaching their goals. Discuss the difference between setting realistic and unrealistic targets, and look at how you can help your employee to become more focused.

One option could be to set your new legal team member up with a mentor, so they can constantly get feedback on their progress. It’s also worth having regular meetings with each employee throughout the year to see whether they’re accomplishing their goals and what you can do to assist them.

Skill 2: Relationship Building

Relationships form the foundation of any strong firm culture. Research shows positive relations between employees and their managers and colleagues lead to better job satisfaction, increased retention, and boosted productivity. However, many legal employees struggle with creating the right connections throughout the firm.

During the initial onboarding process, when you’re bringing your new team member into your law firm, introduce them to the people they will be working with. Some bonding activities can be extremely useful during this stage to help with breaking the ice.

Next, provide tips on strengthening your team members’ relationships with colleagues and managers. For instance, you can encourage them to:

Be proactive in offering help: Employees who constantly look for ways to support and assist their other legal team members are more likely to be appreciated by the rest of the team. Encourage your staff to be proactive team players.

Take part in meetings: While not all of your business meetings may be mandatory, many provide networking and communication opportunities. Asking staff members to participate in regular video and in-person meetings will help to strengthen bonds.

Develop emotional intelligence: Training your employees on how to demonstrate good emotional intelligence is fantastic for enhancing their relationship-building abilities. They should be aware of how to recognise and understand the emotions of others.

Communicate constantly: Make sure your legal team has a strong culture of constant communication and collaboration. Everyone should feel included in conversations, and every team member should feel as though they have a voice.

Network whenever possible: Allow team members to attend events and networking opportunities. This is a good way to help them expand their relationships in the legal industry and feel more confident communicating with others.

It’s also helpful to have diversity, equity, and inclusion policies, which highlight how each team member should show respect for their fellow workers. If any of your employees seem to be isolating themselves from the group or show a negative attitude towards others, jump in and see what you can do to fix the problem.

Skill 3: Productivity

All legal employers want productive, efficient, and engaged team members. While the support you give your employees in the form of the right technical skill training and tools will help to enhance productivity, there are also steps employees will need to take themselves.

Ask your staff members how they currently pursue productivity in their workflows and where they’re most likely to struggle. If your team members are working in a remote or hybrid environment, they may need more assistance with scheduling their work and ensuring they adhere to deadlines.

Introduce your employees to different methods of boosting productivity, such as:

• Arranging their to-do list: Some employees will find it easier to tackle the toughest jobs first thing in the day. Others will prefer to start with easier tasks and work on complex challenges later. Encourage your staff members to discover what works for them.
• Taking regular breaks: While pushing your employees to be productive at all hours of the day is tempting, we all need breaks. Help your employees to take time out when they need it, by allowing them to step away from their schedule from time to time.
• Tackling one task at a time: Teach your employees that multi-tasking is rarely the best way to generate the right results when it comes to productivity. Breaking large tasks into smaller pieces and working on targets one at a time is more likely to generate results.
• Managing energy (not just time): Give your employees the freedom to adjust their work schedule according to when they have the best sense of focus. In today’s hybrid and remote work world, giving your employees more autonomy can boost productivity.
• Leveraging useful tools: Certain tools and technology in the workplace can assist with productivity. For instance, some team members might use time-tracking applications to discover how long they spend on different tasks. Others might organise their day with a centralised project management system.

If any of your employees are struggling with productivity, it’s important to reach out and find out what’s happening. The problem could be with their schedule and how they organise their day. Alternatively, you could find your employees are experiencing the early stages of burnout. Either way, you can work together to develop a plan to promote the best workflow.

Finally, remember that the success of any new hire depends as much on the kind of training and guidance you give them as their own input and engagement into their work. Getting this part of the onboarding process right not only provides them with what they need to thrive at your firm, but can also help to improve employee retention, and avoid high employee turnover.

About Clayton Legal

Clayton Legal has been partnering with law firms across the country since 1999 and during that time has built up an enviable reputation for trust and reliability. We have made over 5,000 placements from partners to legal executives, solicitors to paralegals and legal IT personnel to practice managers.

If you are building your legal team or looking for your next career move, we can help. Call us on 01772 259 121 or email us here.

Though some of the challenges of hiring in the last couple of years are beginning to diminish, the legal sector is still a skills-short market. Trends like the “Great Resignation” and an increasing demand for global, remote work are leading to massive turnover for all kinds of companies.

Since any law firm can’t thrive without the right employees, it makes sense for every business leader to think about how they can improve their hiring strategy in this new landscape. Ensuring you have the right plan in place can help you to attract the most sought-after talent, improve your chances of employee retention, and strengthen your employer brand.

Here are some of the hiring strategies generating powerful results for law firms.

1.    Adapting to Your Candidates’ Changing Priorities

The first step in ensuring you can successfully hire and retain legal talent, is knowing what your candidates really want from their employer. In the last couple of years, the evolving workplace has led to the development of new priorities for many staff members.

Today’s employees still want to get the salary they deserve, but they also want:

• Empathy: A focus on respect, empathy, diversity, and inclusion will be crucial to attracting candidates in any environment. Showcasing your empathetic side will help you to attract employees who share the same values as your business.
• Flexibility: Today’s employees want more flexible roles. With the rise of cloud technology, it’s possible for some legal jobs to be more hybrid, remote, or flexible than they once were. Some companies are even exploring concepts like the 4-day work week.
• Development: Your employees want to see a future with your company, and a path for them to improve and enhance their skills. Have meetings with your team members to identify their current and long-term goals, and how you can help them reach them.

2.    Leveraging a Specialist Legal Recruiter

Recruiters are one of the most valuable tools you’ll have in your hiring strategy, particularly when they specialise in your industry. An experienced legal recruiter will be able to help you identify the most important things your candidates are looking for when you’re writing your job descriptions and interviewing potential employees.

Recruiters can also save you significant time in collecting applications from a diverse range of backgrounds. Their existing presence in the industry means they already have access to various environments where they can find people to fill your talent pipeline.

With a recruiter, you’ll also have access to support and guidance to help you with everything from improving the interview experience, to making your job listings more impactful.

Just remember, to get the most out of your legal recruiter, you’ll need to walk the line between clarity and flexibility. It’s important to be clear about the things you really want from your candidate, but don’t get lost in the search for the perfect unicorn employee.

3.    Enhancing Your E.V.P.

In today’s digital world, employers have endless opportunities to learn more about their potential candidates by looking at their social media profiles and personal brand. However, it’s worth remembering your candidates also have the same opportunity to evaluate you.

Before considering whether to accept a job offer or even send in an application, most of today’s candidates will research your brand. It’s important to make sure your offer and E.V.P. (Employer Value Proposition) stands out.

Start by assessing your current employer brand, and what you communicate to potential staff members. Are you active on social media, constantly sharing valuable information about your company culture and the growth of your team members? Do your employees talk positively about you on social channels and review sites?

Next, consider your job offer and how it compares to roles available from your competition. Are you delivering the same level of flexibility for your new candidates? What can you provide that your team members can’t get elsewhere? Remember, organisations who implement a successful employer brand cut their cost-per-hire in half!

Your legal recruitment professional will be able to help you with cultivating the right employer brand.

4.    Upgrading the Candidate Journey

In today’s changing landscape, employers need to make sure every stage of the candidate journey is as convenient and engaging as possible to avoid losing the attention of top talent. With the help of your legal recruitment agency, look at every touchpoint you’ll have with your candidates, and how you can update them to suit the current trends.

For instance, are you posting your job listings on social media, so they’re easy to find, and making sure it’s easy for your candidates to learn more about the role on your website? When candidates apply for a role, how will you interview them?

Video and remote interview processes are becoming increasingly common, particularly for remote and hybrid roles. You may also need to think about:

• Following up with candidates: How will you keep your candidate engaged by following up and providing insights into their progress?
• Onboarding: How will you onboard your team members when you decide who to hire, and how can you make them feel like part of the team as quickly as possible?
• Diversity: How will you ensure you’re making hiring decisions without bias, and you’re respecting the concept of diversity, equity, and inclusion?

5.    Planning a Comprehensive Strategy

Finally, it’s worth remembering that being prepared will save you a lot of time, effort, and money in today’s skills-short market. Rather than just rushing to fill gaps in your legal team when someone leaves your workforce, it’s worth thinking about your long-term talent strategy.

Work with Clayton Legal to build a talent pipeline, filled with diverse professionals from different environments, who can add something valuable to your team. When creating this pipeline, don’t just think about the skills you need now, but the expertise you may need in the future.

A good talent pipeline will mean you always have somewhere to turn to access crucial talent when your company needs it most.

About Clayton Legal

Clayton Legal has been partnering with law firms across the country since 1999 and during that time has built up an enviable reputation for trust and reliability. We have made over 3,000 placements from partners to legal executives, solicitors to paralegals and legal IT personnel to practice managers.

If you are building your legal team or looking for your next career move, we can help. Call us on 01772 259 121 or email us here.

The Legal landscape has changed drastically in the last couple of years. Job opportunities are becoming more flexible with the rise of remote or hybrid work and the four-day work week, which started as a trial in the UK in recent weeks. 

Even the way law firms source and assess new candidates for roles has evolved, with an increasing number of virtual and video interviews as well as new software being developed since the pandemic. 

On top of all these changes, hiring managers and employers are also facing new challenges in employee retention, with the “Great Resignation” now causing significant talent turnover.  

In a skills-short legal environment, it’s important to ensure you’re taking every precaution to not only find the right new legal professional but prepare them for long-term success within your law firm.  

A successful onboarding strategy could be the key to providing your new team member with all the support, guidance, and insights they need to thrive at your firm. 

Here are the onboarding strategies you can use to empower your legal hires. 

1. Start with Preboarding

Employee “preboarding” is essentially an introductory step before the more intensive onboarding process begins. Today, as the competition for top legal talent continues to grow, talented candidates are increasingly looking to work with employers who make them feel valued, not those just paying the highest salary. 

Just as your new team member will be working hard to prove you made the right choice by bringing them on board, you want to demonstrate they’ve made an excellent choice by deciding to work for you. An introduction email as soon as your candidate accepts your job offer can set you off on the right track to building a great working relationship. You can even use this email to give your new employee some useful information such as parking on their first day, start times and any other useful information that could help them out.  

Start by welcoming your candidate onto the team and let them know the names of some of the people they will be working with. Next, include valuable information your employee might need, such as videos highlighting information about your brand identity and general updates about the new firm they are joining.  

2. Adjust the Onboarding Process for Different Roles

Do you have an onboarding plan? View our report here on a Quick Guide To Onboarding New Legal Talent.  

Certain parts of the legal onboarding process will be the same for all employees. You’ll need to introduce every new team member to the company culture in your business and the kind of values you’ll expect them to adhere to. However, this doesn’t mean an onboarding process should be entirely one-size-fits-all.  

Adjust the steps you take in the onboarding process based on your new employee’s needs. For instance, ask yourself what kind of software and tools the team member will be using from day one, and provide them with training support or video guidance on setting up new accounts.  

Think about the specific members of staff your new employee is going to be working with and arrange for a video or group meeting where you can all get to know each other in an informal and friendly setting.  

Creating a streamlined and personalised process for each employee will ensure your new candidates aren’t overwhelmed by information that may not be pertinent to them when starting their new role.  

3. Focus on Inclusion

The needs of today’s employees are beginning to change. While all team members want access to great development opportunities, a good salary, and fair benefits, they’re also looking for an immersive company culture and a sense of inclusion within their teams.  

Today, 64% of employees say diversity and inclusion is a crucial consideration in their decision to take a job offer. As soon as a new candidate agrees to join your team, start focusing on how you include them.  

Ask new hires about their preferred pronouns and names and introduce them immediately to the people they will be working with. Allow your employees to sit in on video meetings even before their role officially starts if you’re not going to be sharing sensitive information and add them to your group messaging boards. 

Make sure every team member feels like a crucial part of the team, regardless of whether they’re working in the office, remotely, or on a hybrid schedule. 

4. Build a Training Plan for Development

Great onboarding isn’t just about welcoming a new legal employee into your team and ensuring they have all the information they need about your business. You should also be looking for ways to build a foundation of a long professional relationship between your law firm and your hires. 

Around 93% of employees say they would happily stay with a company for longer if they felt their managers were investing in their careers with training and development. During the onboarding process, you can begin helping your employee see a future with your brand by working on a professional development plan together. 

Set up a one-on-one meeting where you discuss what the future might look like for your new team member and what kind of goals they would like to achieve while with your firm and in later life also. Discuss how you can help your employee reach new heights in their career and what your training opportunities look like. 

5. Collect Feedback Regularly

Finally, the only way to ensure your onboarding process is having the right impact on your legal employees is to ask them about it. Collecting feedback is an excellent way to determine whether you’re giving your new team members all the support and guidance they need.  

Ask your new hires what they feel you did well in the onboarding process and what they would like to change if given a chance to go through it again. Pay attention to productivity levels after your employees start their new role and look at how they might change when you add further steps to the onboarding process.  

The feedback you get should guide your future onboarding strategies, helping you build a more comprehensive experience for every new hire.  

Great Onboarding Starts with the Right Hire 

Remember, a great onboarding process can be a powerful tool, capable of improving new hire retention by around 82%. An excellent onboarding process will always start with the right hiring decisions. Improve your chances of bringing the right people on board by working with a specialist legal recruitment team like Clayton Legal. 

We can help you improve yours by taking care of the pre-onboarding and sourcing of talent. If you want to find out more call us on 01772 259 121. 

Next Steps 

If you’re reading this article because you are looking to hire your next legal hire, call one of the Clayton Legal team on 01772 259 121 and let’s have a conversation to explore your options. With our help and market insight, your hiring process can be smoother and quicker – and get you the outcome you’re looking for. 

About Clayton Legal 

Clayton Legal has been partnering with law firms across the country since 1999 and during that time has built up an enviable reputation for trust and reliability. We have made over 5,000 placements from Partners to Legal Executives, Solicitors to Paralegals and Legal IT personnel to Practice Managers. 

Whether you are building your legal team or are looking for your next career move, we can help. Call us on 01772 259 121 or email us here. 

The last few years have created a shift in how we work like never before. Working away from the office became the norm in 2020, with hybrid working being adopted by many last year.

New’ human centric’ ways of working have been a topic of conversation for some time. Iceland was one of the first counties in the world to trial the four-day week between 2015 and 2019.

This took place in trials run by the Reykjavík City Council in Iceland, between 2015 and 2019 to move workers to four-day weeks. Over 2,500 workers were involved across multiple industries.

The trial reports revealed less stressed workers and a lower level of burnout.

Many employees moved from a forty-hour week to thirty-five hours, working longer on the days they did work. Iceland’s working patterns are overseen by a significant union presence who have negotiated different working patterns for over 85% of the population.

Similar trials are now being held in various counties worldwide, including the U.K.

The U.K. Uptake of a Four Day Week

The four-day working week campaign started in earnest as this year began. The Guardian shared that several U.K. companies had signed up to a six-month trial to work a four-day week.

Other companies, including several law firms, have spontaneously changed their working hours.

The organisations in question spread across many sectors, training, telecoms, software, video games producers and medical imaging. All are moving from a forty-hour working week to thirty-two hours without loss of pay.

Academics will facilitate the trial at Oxford and Cambridge plus Boston College in the U.S. and the think tank ‘Autonomy’. The campaign group, 4 Day Week Global, oversees the research project.

Companies taking part in the U.K. study vary from twenty to over a hundred staff.

Let’s explore the rationale behind this move and discuss if this truly is an option for busy law firms across the U.K.

The Evidence For a Four Day Working Week

The four-day campaign cites many reasons why working four days is beneficial for all, and I’ll share them in a second.

However, surprisingly the campaigners haven’t shared that historically our ancestors didn’t work very hard at all. Before capitalism hit the world, we had a lot of leisure time, though, to be honest, not a lot of money!

Daylight drove our working hours alongside regular breaks and, drum roll, an afternoon nap. If you want to read more on this subject, look at this fascinating report on working hours from MIT.

Coming back to today, the four-day campaigners cite many logical reasons to shift the way we work in the U.K., not least the fact that we work longer hours than most of Europe.

In light of what has happened with remote and flexible working, is it time for a review?

The five-day working week was developed over a century ago here in the U.K. when John Boot was the chair of the Boots corporation.

He demonstrated that two days off each week reduced absenteeism and positively affected productivity. Therefore, the weekend became official Boots policy in 1934; maybe as we approach the 90th anniversary of this change, it is time to shift again.

Both employers and employees can experience the benefits of a shorter week.

We all get a better work-life balance. The four-day week can give us time to live happier, more fulfilled lives and allow for those non-work parts of life that often are neglected.

For example, spending time with friends and family, on fitness pursuits or time in nature.

Then, of course, there’s always that life admin that we all have to deal with, like; shopping, cleaning, sorting out the bank, along with the many parenting duties we can experience.

As an employer looks out for higher performance and profits, trials have demonstrated that a shorter working week can increase productivity. A Henley Business School study pre the pandemic found that 250 firms participating in a four-day week saved an estimated £92 billion a year because their employees were happier, less stressed, and took fewer sick days.

Our economy could benefit too, which is undoubtedly needed. Incredibly, the U.K. suffers simultaneously from overwork, unemployment, and underemployment. A four-day week could be an intuitively simple way to rebalance the economy and address many problems.

Productivity is a concern for many. Google how to improve productivity as a critical business driver, and you will find multiple research papers that reveal that working less could be the answer to achieving more.

The Four Day Working Week and Law Firms

We are currently in the grip of a skills shortage in many sectors, especially when it comes to finding legal talent.

We are receiving more role instructions than ever at Clayton legal, and many firms we work with are reviewing their EVP to make their role offer irresistible. If you want to attract dynamic lawyers, could a four-day week work?

A recent post in The Times also suggested that firms keen to embrace flexible working might even be persuaded to abandon the billable hour.

In a post on Legalfutures, the CEO of one law firm in Kent revealed that his 22 strong team had started working a four-day week at the end of 2020, except two customer service staff who worked Friday and took Monday off.

His underlying premise of the four-day week was that productivity gains could be found by reducing or eliminating unproductive time in the traditional five-day week.

He gave as examples “unproductive meetings”, meetings with “too many people who did not need to be there”, unnecessary social conversations or staff spending time sending personal messages or on social media.

All logical observations considering a U.K. study in 2018 had found that up to 40% of workers’ time in a traditional working week was unproductive.

Admittedly moving to a trial of a four-day week would also mean additional work for your firm, at least initially, as you outline the process, including delivering billable hours, customer service and other vital business drivers.

However, it is clear that the world of work is changing for all professional service sectors, including law. The pandemic has undoubtedly accelerated changes into where individuals work – is it time to review how, when and how often?

About Clayton Legal

Clayton Legal has been partnering with law firms across the country since 1999 and has built up an enviable reputation for trust and reliability during that time. We have made over 5,000 placements from Partners to Legal Executives, Solicitors to Paralegals and Legal I.T. personnel to Practice Managers.

The job market in 2020 was undeniably challenging with across-the-board hiring freezes, redundancies, and re-structures that hit many professional sectors; Legal being no exception. And, whilst much has been documented about the inferred bounce-back this year, the still-present backdrop of the global pandemic, and ongoing economic support measures such as the Job Retention Scheme masking the true impact of COVID on the sector, it’s clear that it’s not plain sailing just yet for those in the hiring seat.

The legal market in hiring terms is certainly buoyant as we near the second half of 2021 following a real step-change in vacancies advertised from February when volumes far surpassed the hiring activity of 2019. Yet, the wide range of choice for Candidates – real golden opportunities across all practice areas – is coupled with market uncertainty and jobseekers that are cautious about a move in the current climate. Whilst this competitive landscape certainly creates strategic organisational challenges, there are steps that Firms can take to ensure they tap into active and passive talent pools and focus firmly on their retention strategies to ensure their existing talent is not being lost to competitors.

Don’t discount the cost of employee retention

While there is certainly a renewed appetite for hiring and recruitment of new talent across the sector, it goes without saying that Firms should keep a keen eye on staff retention and attrition particularly those operating in practice areas or regions that have a short supply of qualified professionals. We highlighted only last year how firms can retain their talent during a skills shortage, and whilst generally speaking we’re not seeing illimitable job-hopping (at the moment at least), the commercial cost of losing A-grade employees can be significant as well as impacting team productivity, and the loss of knowledge and skill from the business. To rely solely on recruitment would be unwise; instead, concomitantly focusing on employee engagement, remuneration and rewards, clear progression, and staff development as part of a wider retention strategy is essential in the current climate.

Be aware that your reputation (and brand) will precede you

A strong employer brand undoubtedly aids recruitment strategies to attract top-tier candidates, especially in competitive markets where a candidate may have multiple opportunities, and offers, on the table. Jobseekers will always be mindful of your brand, market position and reputation as well as prestige amongst their professional networks.

Employees, perhaps more so in the last decade, are engaged by laser-sharp Corporate and Social Responsibility programmes that give the organisation (and their work) purpose, a sense of worth and impact on the wider society – so it’s imperative that jobs advertised go above and beyond the basic role profile. Successful hiring campaigns should focus on what the candidate can expect as an employee of that business – there should be an element of ‘selling’ the benefits, the culture, and the development opportunities available.

Savvy jobseekers will no doubt do their research and lift the bonnet on the inner workings of your Firm – so ensuring your employer brand is reflected well across review sites (Glassdoor, Google Reviews) and across your own social channels will help to bring advocates within your existing workforce to the fore, and really add to the credibility and authenticity of your brand. Directing jobseekers to internal success stories and case studies on your site, or a vibrant ‘Work for Us’ section will really help to bring the role to life and give creative insight that allows candidates to visualise themselves working for you and being part of the fabric of your business.

Don’t discount re-train contracts

We often speak to candidates who are considering a move to another branch of law. And, whether that catalyst is redundancy, a change in personal circumstances or because of a prolonged career break – we do advise that it is indeed possible – although not always easy or straightforward.

It is often par for the course that Partners and Hiring Managers will primarily look to attract candidates with proven track records, specific sector-experience, and demonstrable evidence of suitability for the role – but offering re-train opportunities if you are able could really open the door to candidates that are a great fit culturally, and willing to upskill.

At a recent panel event organized by Legal Cheek and The University of Law (ULaw), attendees heard from Lawyers who had made the leap into the sector from other industries altogether, illustrating that certain skills and strengths are transferable especially across professional services.

The onus may not necessarily be on the end Hirer to provide or run the retraining course – organisations such as CLT (Central Law Training) offer conversion courses and certification for practitioners wishing to change specialisms so as hirers, being receptive to candidate profiles that indicate more recent training, or discernible industry knowledge could pay dividends.

Casting the net wider…consider home/remote/hybrid options

The pandemic has certainly brought about a lot of change for the legal sector, not least the urgent acceleration in technical solutions to support homeworking en masse. And, after arguably a shaky start, the sector has on the whole embraced the advancement of systems development to support everything from case load management to internal communications channels to drive business forward across a fragmented workforce.

We are still, even over 15 months on from the first national lockdown, inundated with headlines focused on what the perceived ‘end’ to the pandemic will look like, especially on how (and where) we work. Hybrid working certainly seems to dominate and seen by many as the most likely future state across many professional sectors. In a recent survey we conducted within our networks, nearly 70% stated a preference for hybrid once restrictions are lifted, although only three quarters of these respondents predict that this will actually be the case. Interestingly 8% of respondents envisage working exclusively from home. We are already seeing a marked increase in home- and hybrid-contracts being offered, especially for Firms who are looking potentially outside of their locality or where options may have already been exhausted. Whilst this solution may not work for every business and does come with much-documented challenges on a longer-term basis, it does mean that traditional recruitment based on commutability is cast aside and can really open up opportunities to a much bigger pool of legal professionals.

Whilst reporting around ways of working rumble on, including a leak from Whitehall on a new Government flexible working taskforce that is considering legislation to make homeworking a default option, business lobby groups have argued that it is ultimately down to the firms themselves to decide where that work is done. Whatever the outcome, the work-from-home guidance is likely to end next month, and businesses will be left with three choices – ‘home, hybrid, or hub’ – a mantra coined by Lloyds Banking Group who have shared their model and how they believe it will allow their people to work more effectively. Whilst there are some business owners that ultimately may wish to return to ‘normal’, casting the net wider by reviewing the feasibility of home- and hybrid- contracts may be a wise commercial move – especially as, put simply, it is what many employees want.

Make them an offer that’s hard to refuse

We see time and time again the recruitment process fall down at the final hurdle – when the interviews have taken place, the Candidate ticks all of the boxes in relation to the role, and the offer is put together…. only it just doesn’t quite hit the mark. Taking time to consider an offer that is compelling is vital, although equally it’s important that the individual in question is not left waiting unduly; particularly if there are other Firms, (your competitors) in the side lines also vying for attention.

The Financial Reporter recently recounted research conducted by analytics company, Visier where over half of financial employees in the UK are reported to be actively looking for a new role in the next 6 months. And, akin to the sector research we conduct each year in our Salary Survey, the reasons for moving are mirrored to those we see amongst legal professionals – namely a role that addresses work/life balance, progression and career development opportunities, training and upskilling programs, and fair remuneration. It is also good practice to review salaries and wider benefits packages across your own competitors for benchmarking purposes. After all, what may seem like a compelling offer may turn out to be a damp squib if some due diligence on market rates isn’t conducted at regular intervals.

Only this week, HR Professionals from Forbes Human Resources Council defined what makes a successful job offer including the following pointers:

1. Start conversations around salary early so no one is left guessing.
2. Be transparent about things like bonuses, benefits, and compensation.
3. Build a relationship throughout the hiring process – building trust and having open and honest conversations from the get-go.
4. Don’t compete solely on ‘the package’ – a holistic employee experience that is instilled in the culture is more of a focus than ever. Highlight this wherever possible.
5. Do be open to special requests – understanding what is important to candidates and listening to the ‘whys’ is good practice and may offer competitive edge if taken on board.

For more detailed advice on how to make an irresistible offer, we’ve created an easy-to-follow guide – read HERE.

Don’t panic hire

Hiring during a skills shortage can sometimes instigate rushed or knee-jerk reactions particularly when recruitment projects have been running on longer than anticipated, and especially when the unfilled role is impacting the bottom line. Once hiring budgets have been approved and the job specifications are written and published, there is often, in our experience, an element of urgency to move through the process – yet moving too quickly and not taking due care and attention with a thorough review of candidate profiles can be costly in the long term.

In a survey from People Management, some 39% of hiring managers realised that they had made the wrong decision within two weeks of the new recruit starting. What they may not be aware of however is that in most cases* the true cost to the business of this decision is roughly 3.5 times their annual salary – which in the current climate will be difficult to absorb.

Working with recruitment specialists will allow Firms to enhance their search capabilities to get the right ‘fit’ first time, every time. With the rapid acceleration of video platforms and tech to support the likes of virtual onboarding, candidate screening, assessments and shortlisting can be further enriched and really add value to what can be a complex and difficult process. Being resolute around what type of individual or individuals are right for your business is still imperative and moving away from this or making compromises to get the role filled quicker may come back to bite you.

(Earlier this year we launched our True Cost of Hiring Calculator where you can quickly review and analyse the commercial cost of your recent hires, leavers, and financial impact of getting it wrong. It is well worth a look to inform and mitigate any further risks in your recruitment process).

Don’t go it alone – enlist the help of experts

Utilising a sector-specialist recruitment agency will undoubtedly give you a head start with your hiring campaigns – furnishing you not only with market insight and that helicopter view of the hiring landscape, but the inside track on movement and access to talent pools of active and passive legal professionals.

At Clayton Legal, our consultants can offer practical, honest advice on the fillability of roles, salary benchmarking and insight into requirements and drivers of jobseekers in the current climate.

Experienced, qualified legal professionals are often time-short and as such are increasingly approaching agencies to represent them in the market rather than go-it-alone. Skilled in ‘selling’ your Firm and elevating your roles through strategic marketing – it makes absolute commercial sense to bring in the experts when the hiring landscape remains complex, and the candidate, at least for now, is King.

It is certainly clear from conversations that we have daily with Law Firms across the country that many are actively rethinking their talent strategies at all stages of the employee lifecycle – to attract, engage and retain skilled professionals in a highly competitive job market.

If you are actively searching for legal talent, we’d love to speak to you. Click here to speak to one of our experienced Legal specialists or call 01772 259121 for more information on how our exceptional recruitment experience can enhance your hiring strategy.

What’s Next?

The legal industry is on the verge of a virtual hiring revolution. For some time now, recruitment has been growing increasingly virtual.

Before the pandemic, Clayton Legal had already begun utilising video interviewing for our client and our candidate recruitment, with great results.

We have invested in the latest video technology that provides an unparalleled recruitment process for both our legal clients and jobseekers.

Contact the Clayton Legal team today if you would like support to develop your legal recruitment strategy or job search in the virtual age.

About Clayton Legal

Clayton Legal has been partnering with law firms across the country since 1999 and has built up an enviable reputation for trust and reliability during that time. We have made over 5,000 placements from Partners to Legal Executives, Solicitors to Paralegals and Legal I.T. personnel to Practice Managers.

If you are building your legal team or looking for your next career move, we can help. Call us on 01772 259 121 or email us here.

The job market in 2020 was undeniably challenging and unpredictable with record redundancies of 14.2 per thousand recorded only last November. And, whilst there is much uncertainty as we look ahead – particularly amongst those industries hardest hit by the COVID pandemic and subsequent lockdowns, the Legal sector, particularly in the second half of last year, appears to be gaining momentum once again with proactive hiring in practice areas that require additional support due to demand or are victim to talent shortages more generally based on niche roles or specialisms.

Conveyancing, Private Client and Family in particular, are practice areas where we are witnessing demand outweigh supply – perhaps in part due to low inertia from those candidates and a genuine nervousness around change at a time when change itself has been the only constant.

Nevertheless, Law Firms that are beginning to future gaze and take actions today that will impact business and the bottom line in the next few months have two clear strategies to implement and/or refine – particularly in those sectors that have live jobs but are simply not getting the interest from talent in the market: retention and recruitment.

Retention and a Renewed Focus on the EVP

Robust staff retention and attrition strategies for Law Firms are imperative in competitive sectors, particularly those that have a short supply of qualified professionals within the region or in that practice area. We highlighted last year how firms can retain their talent during a skills shortage, and businesses that invest in developing their ‘Employee Value Proposition’ (EVP) will certainly benefit from employee engagement, advocacy for the firm and brand, and turn the heads of additional talent that they’re looking to hire.

But what is EVP? And why is it worth investing in developing this within your Law Firm?

Pioneer of employer branding research globally, Brett Minchington defines EVP as “a set of associations and offerings provided by an organization in return for the skills, capabilities and experiences an employee brings to the organization.” In simple terms, a unique set of benefits that a legal professional receives in return for the skilled work that they do. However, a focus on ‘perks and pay’ just won’t cut the mustard any longer with a savvy workforce that simply demands more from their employer.

As standard, this may include a distinct focus in the following areas:

Remuneration & Rewards

At a basic level this would include the main hygiene factors of a fair pay packet as well as a considered bonus structure and any other performance-related or behaviour driven reward schemes.

Workload

Aside from job descriptions and the day-to-day expectations of the role profile, looking more generally at the variety of work on offer, levels of autonomy and whether the work gives the employee a sense of pride and purpose. Employees benefit hugely from knowing that the work they do has a positive impact on the rest of the business – so communications channels that focus on this transparency are hugely beneficial.

Career Progression

At the heart of any retention strategy should be a focus on endorsing ‘moving up’ to mitigate moving on. And, whilst progressing ‘up’ a corporate ladder may not be for every legal professional, a strong EVP would have clear routes of progression to cover all bases – lateral moves, cross-departmental exposure, and internal mobility as well as personal development matched to individuals own goals and aspirations.

Internal Culture

The culture of any business is always inherently hard to articulate, yet it is often a driver and motivation for moving on if it is not defined or indeed experienced by the workforce. Employees will consider the Firm’s values – whether they are not only communicated but ‘lived’ by their colleagues. The beliefs and behaviour of employees and management and how they interact internally and externally with clients and stakeholders will also impact the type of cultural framework the business has. Mobilising these factors to actively monitor and manage culture over time is key.

Employer Brand

A strong employer brand undoubtedly aids recruitment strategies to attract top-tier candidates – and it is instrumental as part of the wider EVP. Employees will be always mindful of market position and reputation, as well as prestige amongst their professional networks. Employees, perhaps more so in the last decade, are engaged by laser-sharp Corporate and Social Responsibility programmes that give the organisation (and their work) purpose, a sense of worth and impact on the wider society.

Whilst the above is by no means exhaustive, Law Firms who have a clear value proposition that is informed by, and experienced by their employees will undoubtedly have competitive advantage – mitigating flight risk internally and creating standout in the market.

Employer Branding, EVP, and Recruitment

It goes without saying that if a Legal Practice has an established and valued EVP that is unique and compelling, it is also a key driver of talent attraction. It provides a consistent platform to communicate the benefits of working at the firm that goes far beyond a job advertisement.

In a report from 2019 Deloitte looked specifically at what employees want and there is much written about distilling employment packages in a way that attract individuals to an organisation, with the intention of keeping that expertise engaged and preserved. Perhaps in a post-COVID world such factors will evolve once more to address the seismic changes we have seen in how legal professionals work, and how things like culture and internal brand can be measured and driven when remote working has replaced Boardroom meetings, and firms rise to the challenge of engagement through previously under-utilised digital channels.

It is certainly clear from conversations that we have daily with Law Firms across the country that many are actively rethinking their talent strategies at all stages of the employee lifecycle – to attract, engage and retain skilled professionals in a competitive, if a little turbulent, job market.

If you are actively searching for legal talent, we’d love to speak to you about your employer proposition that we can really sell to our pool of active candidates. Contact us or call the office 01772 259121 to speak to one of our experienced legal consultants for more information on how our exceptional recruitment experience can enhance your hiring strategy.

About Clayton Legal

Clayton Legal has been partnering with law firms across the country since 1999 and during that time has built up an enviable reputation for trust and reliability. We have made over 5,000 placements from partners to legal executives, solicitors to paralegals and legal IT personnel to practice managers.

If you are building your legal team or looking for your next career move, we can help. Call us on 01772 259 121.

If you would like to access our free guides, view them all here.

As legal firms navigate the ongoing Covid-19 situation, tackling novel challenges with a new mindset is a must.

Partners need to take a step back and look at how their teams have changed.

The pandemic has changed significant parts of our lives, and such a shift requires a change in mindset too. Today, we look at five ways to ensure to your mindset has changed to manage the new normal.

1. Prioritise People

Fear has been a big part of our daily lives this year, but as we continue to battle the virus, a mindset shift towards gratitude and putting your people first will enhance the whole team.

Many legal firms have been in precarious positions in the last few months, but legal leaders now are aware of how resilient their teams are, after coming through this challenging period.

As the Covid situation continues to change and new restrictions are imposed and lifted across the U.K., make sure that your team are your number one priority. Excellent management includes making sure your team are clear on the direction that your firm is moving and that they have everything they need to flex and work from home and that they feel supported by you in their roles.

2. Encouraging Innovation

The U.K. legal sector is rooted in historical regulations and practices, but this year has been the year where everything was turned upside down.

Being open to new practices and encouraging innovation in your legal team is an excellent way to enjoy continued success in the post-Covid era.

Some firms saw remote working as an unfortunate but necessary step in controlling the virus. Still, it is now time for legal leaders to accept that their teams and operations have been changed forever by the virus. What more can you be doing to encourage innovation and new ways of working in your post-Covid practice?

• Do you need to provide more digital training?
• Invest in new software to aid remote collaboration?
• Refine your sales process to use video conferencing?

3. Setting New Expectations

Until the start of the year, most legal firms will have had in place familiar role expectations and progression opportunities – now is the time to revisit these.

Between increased remote working, teams that may have expanded or been made smaller, and increased business in certain specialisms, there is a lot to think about in terms of your post-Covid team and their roles.

It’s a good idea to have one-to-ones with individual team members (on Zoom if necessary) to go through with them if their roles or expectations have changed. Team members might have taken on extra work without a formal discussion about it and will be wondering what the future of their role looks like.

Additionally, keep your legal team in the loop at all times about changes to the business – if you plan on expanding in certain specialisms and your broader plans for the business.

4. Being Cautious, but Not Paranoid

The pandemic has caused many of us to be on high alert for potential dangers – to our jobs, our health and our families.

But now your legal team need you to be a strong manager and lead with caution instead of paranoia.

Focus on the positives and look at how far you’ve come through the pandemic – making it through to this point even if you have faced significant challenges is a ‘positive’ to remember.

Even with further restrictions, there are ways for your team to keep delivering your excellent legal services and to stay safe, but cautious.

Make sure your team know that their health is your number one priority – provide flexible working options and ask your team for suggestions as to anything else you can do to help them feel safe.

Despite the virus, many legal teams are thriving, albeit in a strange and new environment. Embrace the change and look forward to the new opportunities that the post-Covid world will bring. Growth figures for the legal sector are still down on last year due to the lockdown months, but they are recovering with four out of five firms confident about the year ahead, according to a recent sector survey.

5. Adopting a ‘Growth’ Mindset

What kind of mindset you have will determine your success; most people (and teams) have either a fixed mindset or a growth mindset.

If you want to read more on the subject look at Dr Carol Dwecks extensive research on the subject.

Moving from a fixed mindset to a growth mindset is one way to lead your team to success in our post-Covid world.

Let me explain the differences –

• A fixed mindset is: believing things ‘are the way they are’ and feeling unable to change, and this type of person does not like being challenged on their beliefs
• A growth mindset is: believing that change is possible, wanting to learn and seeing mistakes as positive and an opportunity to grow

Adopting a growth mindset has never been more important, as the coming months look set to be filled with continual challenges for your legal team as we adapt to the ‘new normal’.

On a Final Note

Do you need new legal talent for the challenges that lie ahead? Do you need employees with the skills to propel your firm forwards in our post-Covid world? Are you planning on expanding in certain specialisms?

We can help.

Get in touch with us today by calling us on 01772 259 121 or emailing us here to find out how we can help you recruit your new generation of post-Covid legal talent.

About Clayton Legal

Clayton Legal has been partnering with law firms across the country since 1999 and during that time has built up an enviable reputation for trust and reliability. We have made over 5,000 placements from partners to legal executives, solicitors to paralegals and legal I.T. personnel to practice managers.

If you are building your legal team or looking for your next career move, we can help. Call us on 01772 259 121 or email us here.

If you would like to know more about recruiting trends in the legal sector this year, download our latest guide here.